New NATURE tracks drops on Earth Day

Celebration of the new NATURE tracks β€” a day filled with good music, discussions exploring how culture can shift our relationship with the planet, and artist performances featuring sounds of the wind, the waves, glaciers, rain forests, birds and bees. πŸ ☘️ 🌊

The room was infused with energy as everyone came together with a shared purpose, and seeing so many of the Sounds Right partners gathered in one place was truly inspiring, tuning into people's connection to the initiative. One statement was echoed by many β€” crediting and giving back to NATURE as an artist feels intuitively right.

β€œIt takes a village, and it is wonderful to see how Sounds Right unifies artists, creators, cultural institutions, stakeholders from the music industry, development and philanthropic organisations, media and communication platforms, as well as community and grass root movements, and the UN around supporting NATURE the artist, driving funding for conservation and engaging millions and millions of people in a conversation. It is really unique,” says Katja Iversen, CEO at UN Live.

Thanks a lot to this bold community of collaborators β€” EarthPercent, AKQA, Hempel Foundation, Spotify, Ministry of Foreign Affairs of Denmark, The Listening Planet, limbo/, eleutheria, L-Acoustics, DistroDirect, VozTerra, 15. Juni Fonden, AAGE V. JENSEN NATURFOND, Plot Shift Media, CONCITO, VEGA, LD Communications, No. 29 Communications, The World We Want - Impact Studios & Consultancy, Axum, Earthrise Studio, Anders WahrΓ©n, Anders Holm, Hanna Grahn, Louise Birk Arnbjerg, Martin Fernando Jakobsen, Kara Oehler, Stefan Bruse thor Straten, Nicklas Alexander Kirchert, Dennis Mejer, Hanne Haack Larsen, and more

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Who writes the songs? The crisis of imagination – and the opportunity for culture to change our tune.

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Sounds Right on Earth Day 2025