The home of
culture-powered Impact
Museum for the United Nations – UN Live is an independent, borderless museum and an agile extension of the United Nations. We create culture-powered initiatives that connect people with the global challenges, values and futures we share.
In a fragmented and increasingly polarised world, global challenges cannot be solved by policy and technology alone. They also require empathy, agency, public participation and the ability to collaborate across borders.
Embracing mainstream culture from music, gaming, and sports to storytelling and shared cultural moments – UN Live makes global challenges human, relevant and actionable for the many, at speed and scale.
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Learn more about UN Live
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How popular culture can drive change
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A 'borderless' museum
Ongoing Initiatives
We bring together convening power, cultural creativity, behavioural insight, and global partnerships to develop and scale initiatives that move people from awareness towards action, creating a sense of global belonging–a “Global We’. Explore our current initiatives below, and how they create routes to action.
Global We
2022-Ongoing
From high tech portals around the world, Global We connects people across countries, cultures and perspectives through live dialogue and listening, to build empathy and create a sense of global belonging.
Sounds Right
2024-Ongoing
Sounds Right is a music initiative to recognise the value of nature and raise funds for conservation. When people stream tracks by NATURE, royalties help fund biodiversity conservation and restoration. The initiative turns music listening into participation and a new source of finance for nature.
Same Sun
2025-Ongoing
Same Sun brings people in Denmark and African countries into direct conversation, challenging one-dimensional narratives and helping people discover the experiences, interests and hopes they share.
Defenders of Planet Earth
2026-Ongoing
Defenders of Planet Earth (DOPE) is a new entertainment concept bringing climate solutions into mainstream culture. Through a light entertainment show, it aims to make climate action feel relevant and hopeful for mass audiences.
Page coming soon…
Ongoing initiatives
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Global We
From high tech portals around the world, Global We connect people across countries, cultures and perspectives through live dialogue and listening, to build empathy and create a sense of global belonging.
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Same Sun
Same Sun is part of a new direction in Danish foreign and development cooperation, promoting curiosity and understanding across continents.
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Sounds Right
In 2024, Sounds Right made NATURE an official music artist on streaming platforms. The initiative turns music listening into recognition and a new source of finance for nature, with every track streamed, royalties help fund biodiversity conservation and restoration.
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Defenders of Planet Earth
Defenders of Planet Earth (DOPE) is a new entertainment concept bringing climate solutions into mainstream culture. Through light entertainment, it aims to make climate action feel relevant and hopeful for mass audiences.
Exhibiting experiences of a connected world
Rather than confining experiences to a museum building, UN Live meets people where they already are: through music, film, gaming, sport, digital platforms and shared cultural experiences. Our global initiatives help people explore what connects us, imagine different futures and take part in change.
The Shift Q&A series
Popular culture shifting inner and outer worlds
The stories we tell, the images we circulate and the music we listen to all influence how we see ourselves, each other, and the world. In The Shift, UN Live brings together thought leaders to explore how music, art, media, and even everyday spaces—from stadiums to dinner tables—can become stages for more connection, inspired empathy, and collective action.
Partner with UN Live
We work with funders, cultural platforms, artists, brands and institutions to develop and scale new ways of engaging people with global challenges. Partner with us to support a flagship initiative or invest in the platform behind our portfolio.
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